Friday, 08 February 2013 17:34

It has been two years since Bird Assassin was released on the XBox (Feb 8, 2011).  I thought I would post some sales data in here which we have never done before.  You can read more about Bird Assassin on our website, or purchase it from these locations Xbox  Desura 

The game sold a lot better than we ever thought it would, it surprised us. Bird Assassin really started out as a joke by my wife just before Thanksgiving here in the USA, “you should make a game about shooting turkeys!” she said. That was our design document, you can read more about it on our blog

Since the new dash came out (Oct 23, 2012), we have noticed a big jump in the number of trials/purchases, our sales have almost been double since. This was the first dash update that didn’t screw over us indies, it actually improved our sales. It has been hovering around #90 in the “best selling today” list for several months now.

XNA will be missed by me and my team, it is a great product, I’m still hopeful of Indie games continuing onto the next Xbox via something similar to the Windows 8 store. It is possible to make money on this platform please don’t kill it off. I do think that XBLIG has received a bad rap, sure it is flooded with crap (like Bird Assassin), but so is every other open platform.

I’ve rambled long enough, onto the sales data. I have it broken down by month, our first month was obviously our best month, it has been sold for 80 MS points (1 dollar) the entire life of the game. These sales are only for the Xbox, it has also been ported to Windows. All money listed below is our take (after Microsoft took their 30%).

Month

Trials

Purchases

Conv. Rate

Money

Feb 11

47,409

20,010

42.21%

$13,558.78

March 11

23,323

11,442

49.06%

$7,753.10

April 11

16,811

8,258

49.12%

$5,595.62

May 11

13,889

9,220

66.38%

$6,247.47

June 11

14,998

8,612

57.42%

$5,835.49

July 11

14,000

8,513

60.81%

$5,768.41

Aug 11

12,745

7,704

60.45%

$5,220.23

Sept 11

9,208

5,351

58.11%

$3,625.84

Oct 11

8,102

4,273

52.74%

$2,895.38

Nov 11

6,106

2,924

47.89%

$1,981.30

Dec 11

3,446

2,647

76.81%

$1,793.61

Jan 12

1,954

1,787

91.45%

$1,210.87

Feb 12

1,437

1,444

100.49%

$978.45

Mar 12

1,591

1,524

95.79%

$1,032.66

April 12

2,171

1,748

80.52%

$1,184.44

May 12

1,624

1,340

82.51%

$907.98

June 12

1,581

1,294

81.85%

$876.81

July 12

1,657

1,397

84.31%

$946.61

Aug 12

1,351

1,115

82.53%

$755.52

Sept 12

1,030

802

77.86%

$543.44

Oct 12

1,990

952

47.84%

$645.08

Nov 12

3,683

1,345

36.52%

$911.37

Dec 12

3,814

1,858

48.72%

$1,258.98

Jan 13

3,398

1,776

52.27%

$1,203.42






Total

197,318

107,336

54.40%

$72,730.87


Bird Assassin, 3 versions

What The?! Party Trivia Game now 80 points

Definition for Social Loner

New working title

What The?!

Dream Build Play updated

We are in the top 20 for Dream Build Play

Article on Destructoid

#8 on Major Nelson's top 10 list

Website update

Game video created